Tuesday, February 18, 2014

MADD vs. SADD (sl)Ac(k)tivism

I compared the Mothers Against Drunk Driving organization to the Students Against Destructive Decisions organization. From a first glance, I immediately can see that SADD doesn't really use a lot of social media to project their cause. It's more of an organization that tries to lure the customer to the website and hope that they find out what to be educated on. I've noticed that a lot of good information about SADD is hidden within links. Its overall view is pretty broad while MADD gets to the point. As a DTC major, I like to find information as soon as possible. MADD has an ideal homepage with everything you need to know. It has pictures and descriptions of events that you can get involved in, links that take you to where you need to be instead of an irrelevant link and it's just generally more informative than other organizations. Your connection to social media is also on the homepage just in case you're the type of person who is into digital media or likes to be notified about events via social media; like me! Long story short, the MADD homepage has all you need, with little obligation to explore more thoroughly to find the answers to your questions. The SADD organization is...well, SAD. It's like a corn maze and you may just get lost if you don't know where you're going or what exactly you're looking for.
 

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